7thgroove
George Orwell’s rules
I clipped these from a bookmark I made last week — they’re so good they deserved a post. Orwell’s six rules for writing are very applicable to copywriting for the web:
- Never use a metaphor, simile, or other figure of speech that you are used to seeing in print.
- Never use a long word where a short one will do.
- If it is possible to cut
Posted at 3pm on 08/31/09| by kevin | Filed in: hey groovy
8 Years, $167 Million and nothing to show for it
Wow, I’ve seen some government IT failures, but never anything like this:
“He cited VA’s failure to develop a system to schedule patient appointments at its hospitals as a prime example of what the department must avoid. VA has been building the system for eight years at a cost of $167 million, without delivering even a portion of one workable application to clinics or hospitals.” source nextgov.com
Stories like this fuel
Posted at 1pm on 08/28/09| by kevin | Filed in: hey groovy